Branding & Identity
Identity Core
Core is a complete, usable identity system at the tightest scope this studio offers it: a constructed mark (not a logo-maker output), a type and colour system with defined roles, and a mini-guide showing how to use them correctly.
- Primary mark + variants (lockup, mark-only, mono, inverse)
- Type system: display and body typefaces specified with a working scale
- Colour system with defined roles, not just swatches
- A mini-guide covering correct use
€1,850 ex. VAT
40% due today: €740 · Balance on delivery: €1,110
Timeline: 3 weeks
Fixed scope, stated in writing before you pay. You own every file at handover. Reply within 48 hours.
INCLUDED
What’s included
- Primary mark + variants (lockup, mark-only, mono, inverse)
- Type system: display and body typefaces specified with a working scale
- Colour system with defined roles, not just swatches
- A mini-guide covering correct use
- Vector source files
- 2 structured revision rounds
- Full ownership at handover
EXCLUDED
What’s not included
- Full guideline document and collateral (see Identity Complete)
- Business cards, social templates or other applied collateral
- Website or product design (see Website Design or UI/UX & Design Systems)
- Trademark search or registration (a legal service outside this studio’s scope)
TIMELINE
Delivery timeline
RELATED
FAQ
FAQ
How many logo concepts do I see?
One considered direction, developed properly, rather than three shallow options — refined through the 2 included revision rounds.
Can I upgrade to Complete later if I need collateral?
Yes — the Core system is built to extend into Complete without redoing the mark, type or colour work.
Do I get editable source files, not flattened exports?
Yes — vector originals for the mark, plus the documented colour and type specification.